Culture
The “SRI Way” is one of social responsibility, integrity, reliability, and innovation. SRI strives to push the boundaries of its business and capabilities, while always keeping in mind its much larger role in contributing positively to its people and communities.
At SRUSA, our mission has been to become the most reliable tire manufacturer in the
USA. SRUSA accomplished this by continued focus on our customers, striving for
continuous improvement, and exhibiting the highest commitment to safety,
communication, and teamwork. Focusing on these core values has enabled SRUSA to
be a vital part of the Tonawanda community.
At SRUSA, we believe in hard work and recognize that it is our people that make a
difference in our business. The dedication and hard work from our employees, which comes from pride in our history and what we do, has always been the main driver toward meeting SRUSA’s objectives throughout the changes and challenges faced over
the past 100 years.
